GOOGLE SERVICES
What Are Google Services?
Google Search Console
Search Console lets you easily monitor and in some cases resolve server errors, site load issues, and security issues like hacking and malware. You can also use it to ensure any site maintenance or adjustments you make happen smoothly with respect to search performance.
Google Analytics
Google Analytics works by the inclusion of a block of JavaScript code on pages on your website. The tracking operation retrieves data about the page request through various means and sends this information to the Analytics server via a list of parameters attached to a single-pixel image request.
Google Tag Manager
Google Tag Manager is a tool with a user-friendly, web-based interface that simplifies the process of working with tags. With GTM, you’re able to add, edit, and disable tags without having to touch the source code. If there’s another tag that doesn’t have a template in GTM, you can add your own custom code.
Google My Business
As mentioned, Google My Business is a tool that enables you to manage and optimize your Business Profile on Google. Your Business Profile is Google’s term for your Google business listing. Business Profiles appear in Google Maps and in the local results of Google Search.
Google Ad Manager
Google Ad Manager is an ad management platform for large publishers who have significant direct sales. Ad Manager provides granular controls and supports multiple ad exchanges and networks, including AdSense, Ad Exchange, third-party networks, and third-party exchanges.
Google Ads
Search ads allow you to display your website listing at the top of the search results, and drive more traffic to your website. Read on to learn more about paid search, and how you can run Search ads using Google Ads.
Google AdSense
AdSense is a free, simple way to earn money by displaying ads next to your online content. The AdSense Program differs in that it delivers ads served by Google Ads to your site. Google then pays you for the ads displayed on your site based on user clicks on ads or on ad impressions, depending on the type of ad.